Phase 01 · Define · Module 3

The Real Offer

You've named the work you're actually here to do. These three tools turn that clarity into an offer you can speak to without hesitation.

Lesson → The three tools → Worksheet
01 The Artifact

The Offer One-Pager

A done-for-you structure for the offer you just named. You don't start from a blank page — you bring what you found in the lesson and give it a finished form. This is something you keep.

The Offer Name
What you call it — in your language, not the market's.
The One-Sentence Promise
"I help ___ do ___ so that ___."
Who It's For
The woman who will recognize herself immediately.
What's Included — Three Things
01
02
03
The Transformation
Who she is on the other side of this work.
02 The Translation Guide

Turn your answers into a draft

You've done the thinking. Paste your worksheet answers into these and let them carry you from notes to a usable first draft — faster. The words stay yours.

Prompt One · Build the offer
Below are my answers about the work I actually want to do and who it's for. Help me turn them into one clear offer: a name, a one-sentence promise, and three bullets of what's included. Keep my language; don't make it sound like marketing. [paste your answers]
Prompt Two · Name it like you
Give me two alternate names for this offer that still sound like me, not like a funnel.

The standing instruction — keep this on every prompt

Keep my language and my meaning. Don't make me sound like everyone else. If something is unclear, ask me one question before you draft.

03 The Pattern Interrupt

Move through your pattern

Add the line that matches your pattern to any prompt above. It names the tendency that tends to get in the way — so you move through it, instead of building from it. For The Real Offer, the Negotiator's interrupt matters most.

The Keeper

"Center what I want here, not what's easiest for everyone around me."

The Curator

"Push me to a strong 90% and tell me it's ready to release."

The Negotiator · most relevant here

"Make me commit to one offer, not three. Don't let me keep my options open."

The Quiet Authority

"Make sure I'm visible and credited in this offer, not behind the work."